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F**E
Allan GIVES (Not Allan Dibs)
Allan is as humble as you could hope for while providing more value than anyone should expect.Each and every time I've looked to see what Allan has to offer when my dumb shiny object mind looks to see, relative to what others have "out there" I am reminded... he's just a "G." The dude cares and shares.This book is powerful.The lessons are NOT original but essential and Allan gives credit where it is due, plus does not ever feign to pretend he's invented any of this stuff.He only means to point you to what is most useful for you in the hopes of your success.Check this book and see if you don't, all of a sudden, love this dude, too.
M**R
MUST READ for everyone in sales and marketing
Allen tells you exactly how and what do to be successfulHis methods are straightforward and to the pointThis book is about being successful and how to do it
J**E
great book w/ actual applicable content
I feel like it’s pretty tough to find a book on marketing / business with little fluff that is entertaining. I took down a lot of notes on a few chapters that were relevant to my business and am already applying some of the stuff. Really great read and super grateful I stumbled on this book.
R**S
Good read - but not as good as the 1-page marketing plan.
Good read and a lot of good points. Tons of good info to implement in your business.
N**.
Great starter book
I really liked the book thst Allan breaks down complex concepts into simple words. Lots of creative kuices started flowing in my mind after I finished reading this simple yet actionable book!
S**R
Seminal Work
A seminal work for entrepreneurs looking to effectively market their business in modern times.
N**I
This book and 1-Page Marketing Plan are books I will read often as an indie author.
The information in these books is too invaluable and the steps too easy to not become tattooed to my brain. I've already printed and filled out the marketing plan and started implementing the steps there. This book goes even further to help nail down your marketing goals focus. I'm excited and wish I'd had these books years ago.
T**N
An exceptional marketing book peppered with spot-on wit
Lean Marketing is an invaluable guide for any business looking to grow and optimize their marketing efforts. Author Allan Dib provides a simple yet powerful framework for implementing "lean" principles to get better marketing results with less time, money, and effort.The book lays out clear, actionable steps for building an effective marketing system focused on generating leads and sales. Dib covers everything from identifying your target customer and crafting compelling offers, to leveraging content and social proof in your marketing. His direct, no-nonsense style makes the advice easy to understand and apply.Lean Marketing stands right alongside Alex Hormozi's $100 Million Leads as one of the best modern books on practical marketing for entrepreneurs and small business owners. While $100 Million Leads provides more concrete tactics for lead generation, Lean Marketing gives the strategic blueprint for integrating those tactics into a high-performing marketing machine.I highly recommend Lean Marketing to anyone looking to grow their business. Dib's lean methodology helped him scale and sell multiple companies, and by following his systematized approach laid out in this book, you will get more from your marketing efforts. This book delivers immense value for any skill level.
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