You vs. Google: The Very Unauthorized Guide to Google Ads Paperback – February 24, 2023

I recently had the opportunity to read You vs. Google: The Very Unauthorized Guide to Google Ads, and I can confidently say that this book is a must-read for anyone looking to learn more about using Google Ads effectively. It provides a comprehensive overview of the platform and its many features, as well as strategies on how to make the most out of your advertising dollars. Additionally, it contains plenty of real-world examples that help illustrate key concepts in an easy-to-understand way.Overall, I found You vs. Google: The Very Unauthorized Guide to Google Ads to be an invaluable resource for newcomers and experts alike. There are tips for getting started quickly and advice on how to maximize returns from campaigns. Highly recommended!

This book is fantastic. Full of useful information. Kasim and John offer a wealth of knowledge on Google advertising. If you get a chance to see them speak in person do it!

There is a lot of detailed guides on this book for beginners and intermediate and even for advanced users who are used to work in a certain old fashion way in Google ads. Even though I skipped on most of the step by step guides I managed to learn a lot of new tricks that are going to speed up my workflow when I'm working with the platform. Highly recommended it

I highly recommend it.

It does not show how to use GA4 análisis,About the book itself it’s beautiful explained, I just launch my first campaign, and it was beautifully conducted.

Kasim and John pull no punches and provide reasoned top-level advice.If you have a 1-2 yr foundation and read the book and listen carefully to the YT channel, there should be a lot that is directly impactful to your work as an Ad Manager.If you have been doing Google ADsd a while longer, you will also get to confirm a lot of the tactics & strategies you have employed on your own. Which is comforting, to say the least. :-)

What sets this book apart is the in-depth analysis of the Google Ads platform. From advanced targeting techniques to bidding strategies and beyond, Kasim, John, and Patience provides a comprehensive overview of everything you need to know to get the most out of your campaigns. The author also provides valuable insights into the latest updates and trends in Google Ads, ensuring that the book remains relevant and up-to-date.

The authors bring a wealth of knowledge and experience to this book that will enable anyone to plan their campaigns with the the most cutting edge ideas.You'll find a comprehensive guide that will help you achieve better results and stay ahead of the competition. Aslam's expertise and insights make this book a must-read for anyone who wants to master Google Ads.