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โจ Conceal, brighten, conquer โ your flawless face awaits!
tarte Shape Tape Full-Coverage Concealer in 12B Fair Beige delivers 16 hours of crease-proof, waterproof wear with a natural matte finish. Powered by tape technology, it blurs fine lines and brightens skin instantly. Enriched with shea and mango butters plus licorice root, it moisturizes and color-corrects while being vegan, dermatologist-tested, and free from harmful chemicals. The jumbo speed smoother applicator ensures quick, precise application for a flawless, youthful look that professionals and trendsetters swear by.

| Asin | B0F1D85QPQ |
| Best Sellers Rank | #37 in Concealers & Neutralizing Makeup |
| Date First Available | 24 June 2025 |
| Manufacturer | tarte inc. |
| Product Dimensions | 1 x 1 x 1 cm; 10 g |
User
ุตุฏู ุฉ
ุตุบูุฑ ุฌุฏุง ุฌุฏุง ุฌุฏุง ๐ณ
User
Does not crease.
Great concealer to have. I've used this brand for several years and it doesn't crease at all nor does it smudge. Great price for the product.
User
Great coverage that stays put, with a little fading by end of day
I have combination skin and had been looking for a full-coverage concealer that brightens and evens things out without looking heavy or settling into texture. I bought Shape Tape in 12B after seeing it everywhere, and here's how it actually wore for me.Coverage is the standout for me. It evens out the redness I get around my mouth and chin and covers my under-eye circles without looking cakey or sitting in fine lines. A little goes a long way, so I use less than I expect to.What sold me is that it did not crease under my eyes, or cake on top of breakouts, which is where a lot of full-coverage concealers fail on me. It held its place through the day. It did fade a little by end of day, so the coverage softened, but it never creased or slid around. If you want it to last even longer, a light dusting of powder would probably help.Shade 12B matched my fair skin well. The swatch photo shows the true color and texture, and you can see it is a neutral, not-too-warm tone.Who it's for: anyone who wants strong coverage that stays smooth and does not crease.Who might want something else: very dry skin, or anyone after a sheer, dewy finish, since this is full-coverage.Photos: swatch of 12B on the back of my hand for shade and texture, plus a before and after shot of it blended on my face so you can see the coverage and finish.
User
Good buy
Good buy
User
Looks natural
The travel size is wayyyy too small for the price . Donโt waste your money get the regular size one. Apart from that I love using the foundation
User
Exactly as described
Exactly as expected. I've color matched this in person before so I know it's correct for my tone. I like these travel size since I go through this very slowly and the full size doesn't make sense for me to have.
Trustpilot
1 week ago
2 months ago