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👁️🗨️ Bright eyes, bold mornings — glow guilt-free!
ILIA’s Plant-Based Bright Start Activated Eye Cream is a 0.5 oz clean beauty essential that combines a plant-based retinol alternative with sea fennel, caffeine, peptides, and upcycled avocado extract to visibly reduce puffiness, dark circles, and fine lines. Featuring a cooling ceramic massage tip and sheer pearl illuminator, it refreshes tired eyes while prepping skin for makeup. Silicone-free, cruelty-free, vegan, and dermatologist-tested, it’s designed for all skin types seeking a radiant, natural glow.






























| ASIN | B0BS4CHYKY |
| Active Ingredients | Sea Fennel Extract, Upcycled Avocado Extract, Caffeine + Peptides |
| Best Sellers Rank | #47,108 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #235 in Eye Treatment Creams |
| Brand | ILIA |
| Brand Name | ILIA |
| Customer Reviews | 4.3 out of 5 stars 174 Reviews |
| Item Form | Cream |
| Item Type Name | Plant-Based Retinol Alternative Eye Cream |
| Item Volume | 0.5 fluid ounces |
| Manufacturer | ILIA Beauty |
| Manufacturer Part Number | I0135270 |
| Material Features | Cruelty Free, Vegan |
| Model Number | I0135270 |
| Number of Items | 1 |
| Product Benefits | Brightening |
| Scent | Fragrance-Free |
| Scent Name | Fragrance-Free |
| Size | 0.5 Ounce (Pack of 1) |
| Skin Type | All |
| Special Ingredients | Sea Fennel Extract |
| Target Use Body Part | Eyes |
| UPC | 840306400117 |
K**T
Love This!
I love this for the morning/day under my makeup. The mica in it gives off a brightening effect, and it keeps my undereye area moisturized.
K**.
Big fan of you, ILIA
I was skeptical about whether this would work because I've tried other eye creams in the past and they've done nothing, but I had noticeable results even with the first time use. It feels good around the under eyes and reduces puffiness, plus the applicator is really unique and fun to use.
J**E
Liked it
Works well & smooth tip feels cool & soft on under eye.
R**Y
It works!
love this brightening eye cream. I think I've bought it three times now!
B**B
Pills
It pilled too much to keep but I did like how it felt and the shimmery brightness it added
S**B
Great for a natural look
I like the highlight and reflective aspects of this eye cream! For me it’s only effective while worn by itself, it really doesn’t work if you layer it, but it’s super for those no make up days!
L**A
Don’t Buy
Does not work.
M**E
Looks good, too soon to know for sure
Got it because my friend swears by it, just started using. So far, so good.
Trustpilot
2 months ago
2 weeks ago