Salon Care10 Volume Creme Developer, Gentle Lift, Easy to Handle Cream Consistency, 16 Ounce

I always use this product when coloring my hair. It's the one my hair stylist told me to use.

This product is top-notch in every way! I went to the salon to get my hair done, and the stylist gave it a very dark color. When she showed me the color my hair was still wet from her washing it, I didn't think it would be that dark, but after she blow-dried it and rang me up, I realized how dark it really was. After I got home, I was honestly not that big of a fan, and I thought about calling so she could fix it. However, she owns a small business, and I didn't want to interfere with any other customers she had that day as she normally does a wonderful job.I made the decision to give a friend a call and inquire as to what I could do to make it appear a little bit more buoyant, and they recommended that I try using baking soda in conjunction with this volumizer. I had a lot of doubts about it, but I decided to give it a shot anyway! Initially, I covered my head with a bag and let the mixture sit on my head for approximately fifteen minutes before washing it off with water. I could not help but notice a distinction; however, it was not nearly as obvious as I had hoped. I did it once more for about thirty minutes later the following day, which pretty much removed all of the color, but it returned to its natural lighter tone, which, in my opinion, was much preferable to the situation where it was too dark.After washing it, my hair was almost exactly how I had envisioned it, so I felt content with the results. I would have had to make an awkward phone call to ask for it to be fixed if I hadn't been able to fix it myself with the help of this product.Will buy again.PS. I am returning this one from Amazon as I directly bought one from Sally Beauty with free delivery, contacted Sally Beauty on Amazon to cancel my order, but they shipped it right before they replied. :(**Leave a thumbs up so this review can get pushed out to more people!**

Easy to use and not a potent smell

Only developer brand I use.

I have very fine hair. I mix 10 percent with m hair color & my hair comes out shiny & luxurious.

I got this for my mom to use for her hair and she has been using this brand for a while now. And this is her second time purchasing this product from this amazon website. Very fast delivery and very worth the purchase!

Gracias a este producto develador mi tinte permanece el mismo color desde el momento que me puse hasta cumplir más de un mes

My hairdresser told me to use this when I color my hair and it works great.