Clairol Professional BW2+ Extra Strength Powder Lightener, Up to 9 Levels of Lift for Hair Highlights & Lightening

I’ve used the Clairol BW2 Powder Lightener multiple times, and overall, it’s a solid choice for hair bleaching. It lifts color effectively and works quickly, especially when paired with a 30 or 40 volume developer. The powder is fine and mixes well, creating a smooth consistency that’s easy to apply.One of the standout features is its strength—this bleach is powerful, so it’s great for achieving high lift results. However, that also means it can be a bit harsh. I’d recommend doing a strand test first, especially if you have a sensitive scalp. The smell is strong, like most bleach powders, so good ventilation is a must.A little goes a long way, making it cost-effective, and I appreciate that it doesn’t dry out too fast during application. That being said, timing is crucial—leaving it on too long can cause dryness or damage. I always follow up with a deep conditioner to keep my hair healthy.Overall, BW2 is a reliable and affordable option for bleaching, whether you’re doing a full lift or just highlights. Just be cautious with processing time and always use proper hair care afterward.

I recently used BW2 Bleach on a synthetic wig, and I’m really impressed with how it turned out! The bleach worked effectively to lighten the wig’s color, giving it a more natural, vibrant look. The powder mixed well with the developer, and I was able to achieve an even lift without damaging the fibers too much. While it's typically used for natural hair, I found it worked quite well on the wig, as long as I kept a close eye on the process and didn’t leave it on for too long. The results were great — the wig ended up with a beautiful, lighter tone and a more natural appearance. Just be sure to test a small section first if you’re working with synthetic hair, as results can vary. Overall, BW2 Bleach is a fantastic option for those looking to refresh or lighten a wig!

Lightened my hair very quickly with almost no damage. I have thin short hair (somewhere around shoulder length) and only did half of my hair but the packet was enough and still had some left over :) However, if you have long, medium thick, or thick hair, I recommend you get more than one.

I'm so happy to have found this bleach. I use it with 40 developer for an hour and my black hair turns platinum with nearly no undertones of yellow or brass. If I do get any yellow or brass I use shimmer lights conditioner literally leave on for 4minutes and it's perfect platinum no more need for using toners. I will definitely purchase again and will not be using any other bleach or brand. The pic was just the bleach no toner or shimmer lights

Excellent bleach, it cleared a lot and the best thing is that it didn't mistreat my hair very well

wish it wasn’t in a bag inside of the tub, but overall great product

Me quise arriesgar a quitar el color negro con este producto y me funcionó muy bien

Feels like I paid so much for it to be gone so quick but it works depends on what type of developer u get as well