Clairol Natural Instincts Demi-Permanent Hair Dye, 7RG Dark Rose Gold Blonde Hair Color, Pack of 1

Being a Demi-permanent dye, I didn’t expect it to do anything crazy. I had auburn/strawberry blonde hair with gold ends before and used the Dark Rose color to dilute the gold and keep some red. It gave it slight pink undertones, which I expected and really love. It’s a fun twist on my naturally reddish color hair. My roots weren’t affected too much, but again, it’s a demi dye so not a huge issue.I left it on the upper hair about 20 mins, worked it down to the middle for another 10, then left on my ends for about 5-10 mins as my ends were more porous to begin with. (From previous baby lights bleaching)This product is also extremely gentle. My hair wasn’t dried out much at all, which is shocking as I have fine hair that dries out easily. It kept the shine and softness. Will use again.

Works great. Great coverage and blending of gray without having to worry about “roots” afterwards. This simply just washes out after 21-28 shampoos. No unsightly roots or waiting for it to “grow out”. If you don’t like the color, no problem, three weeks and it’s gone. What is super great is the conditioner! It really works and smooths out the ends very nicely. I’m really pleased with the results and its durability. I swim and I don’t have to worry about “green” hair either and getting it wet is no problem.

The delivery was on time and the package was not damaged, it works on gray hair HOWEVER it might not cover ALL hair. What does it mean? The light blonde color was sufficient enough and I was happy with the results, but for picky clients this is not full coverage. It left out one or two hairs on my scalp totally gray, I just wanted to point that out in case someone wonders how the product works. I followed all instructions. But generally, I am happy with the color, I will buy again. The product was also really gentle on my hair and scalp and that was my main prerequisite.

Purchased the rose gold color. I had dark blonde hair that was mostly grown out from being lighter blonde previously so most of my hair was my natural color. It is a subtle change but I really like it. I made sure to section my hair and it took me about 1 & 1/3 boxes to really saturate my hair (it’s very thick but short) would recommend

Am a natural dark strawberry blonde with gold streaks. Have found new "red" dyes and auburn colors all fade to bowie red (anymore) so had gone blonde and other colors to avoid the brass. Though Mr. Bowie was lovely as ziggy most of us don't look all that good same color. Found doing a dark blonde with this lovely rose gold so much more attractive and it fades out with zero brass!No purple hair products needed! So I'm happy

I’m getting straight to the point: are you thinking about changing your hair color? Then absolutely do not use this dye because it will be completely useless! It doesn’t matter if your hair should be lighter or darker—it just doesn’t work! I tried it twice, thinking maybe I did something wrong, but no—there’s no way. I’ve been dyeing my roots myself for 25 years, and I know hair dye! Anyone giving this product a good rating clearly has no idea about hair coloring. This was the worst and most useless product I’ve ever used! It’s not even about the money I spent—I’m upset because of the time and effort I wasted and the chemicals I applied to my hair for no reason. Stick to well-known brands, but never this one!

Color is nice, as is the conditioner, but do not buy this if you have any gray you need covered. This did absolutely nothing for my gray hair.

I loved that this was a semi-permanent option so I could try something fun with lower risk and lower cost than the salon! Didn’t smell too terrible or burn, my scalp itched a little but I tend to have sensitive skin and it always feels like that at the salon too.The color itself is really pretty if you already have blonde/light hair (see my before pic). It did seem to stick to my natural virgin roots, but tough to say because they’re darker - but they did seem redder to me than they originally are. I left it on for the full 20 minutes and then rinsed and used the included conditioner. I didn’t wash until 24 hours after (with a color-safe sulfate-free shampoo) and while it did dull the color a little, it stayed pretty true.The color itself isn’t my favorite for ME, but it’s such a pretty color, and for a great price!